Joint press release with Indosat generates significant media coverage in Indonesia

SportsHero's first joint press release with Indosat Ooredoo Hutchison (IOH) has generated significant media coverage across Indonesia

With the imminent launch of Indosat's full marketing support for HeroPlay, SportsHero's casual mobile gaming subscription platform, it is great to see the extent of coverage this press release has generated in just a few days.

We believe this illustrates the strong appetite for browser-based gaming innovations such as HeroPlay that offer instant access to 600+ games via Indosat's network.

Additionally, the response validates our telco partnership model and positions SportsHero for accelerated growth in Indonesia's massive gaming market, with an estimated 143m active gamers.

Highlights:

• Achieved 36 media mentions from 14-16 January 2026, spanning multiple cities, regions, and media tiers without a press conference.

• This coverage has an estimated reach of 12.7 million* across the country with a media value of about IDR 675 million (approximately AUD 59,236*). *company estimates

• Featured in Tier 1 national outlets like Tribun Network, Mashable Indonesia, and Koran-Jakarta; Tier 2 tech media such as Hybrid.co.id and Technologue.id; and broad Tier 3 regional/national coverage.

• Tier 1 are top tier national or business media with very strong influence and strict editorial selection, coverage here is highly selective and rarely guaranteed organically.

• Tier 2 are established national or vertical-focused media with solid credibility and good reach, especially within specific audiences such as business, tech or lifestyles. These outlets are more accessible editorially and are often the backbone of organic PR coverage. 

• Tier 3 are regional, niche or community-based media that help broaden reach and reinforce visibility amplifying brand relevance cost-effectively. 

• This organic pickup, not typical without a press conference, highlights the strategic value of our partnership with IOH in Indonesia as part of our Southeast Asia rollout.

Links to media coverage:

https://hybrid.co.id/post/sportshero-indosat-ooredoo-hutchison-luncurkan-heroplay-mainkan-600-game-tanpa-unduh-aplikasi/

https://simetrisnews.com/2026/01/14/sportshero-luncurkan-platform-game-instan-heroplay-tanpa-unduh-cukup-lewat-browser/

https://lintas24news.com/sportshero-berkolaborasi-dengan-indosat-ooredoo-hutchison-meluncurkan-heroplay-platform-game-berbasis-browser-di-indonesia/

https://hargo.co.id/berita/sportshero-berkolaborasi-dengan-indosat-ooredoo-hutchison-meluncurkan-heroplay-platform-game-berbasis-browser-di-indonesia/

https://bumimaluku.com/kolaborasi-dengan-indosat-ooredoo-hutchison-meluncurkan-heroplay-sprotshero-luncurkan-heroplay-berbasis-browser/

https://senator.id/2026/01/15/sportshero-berkolaborasi-dengan-indosat-ooredoo-hutchison-meluncurkan-heroplay-platform-game-berbasis-browser-di-indonesia/

https://koran-jakarta.com/preview/sportshero-berkolaborasi-dengan-indosat-ooredoo-hutchison-meluncurkan-heroplay-platform-game-berbasis-browser-di-indonesia

https://mureks.co.id/sportshero-dan-indosat-ooredoo-hutchison-luncurkan-heroplay-platform-game-berbasis-browser-tanpa-unduh-aplikasi

https://beritando.com/2026/01/sportshero-berkolaborasi-dengan-indosat-ooredoo-hutchison-meluncurkan-heroplay-platform-game-berbasis-browser-di-indonesia/

https://3media.id/sportshero-berkolaborasi-dengan-indosat-ooredoo-hutchison-meluncurkan-heroplay-platform-game-berbasis-browser-di-indonesia/

https://pratamamedia.com/sportshero-berkolaborasi-dengan-indosat-ooredoo-hutchison-meluncurkan-heroplay-platform-game-berbasis-browser-di-indonesia/

https://seremonia.id/industri/telekomunikasi/sportshero-berkolaborasi-dengan-indosat-ooredoo-hutchison-meluncurkan-heroplay-platform-game-berbasis-browser-di-indonesia/

https://www.hotnetnews.co.id/sportshero-berkolaborasi-dengan-indosat-ooredoo-hutchison-meluncurkan-heroplay-platform-game-berbasis-browser-di-indonesia/

https://mandarnews.com/sportshero-berkolaborasi-dengan-indosat-ooredoo-hutchison-meluncurkan-heroplay-platform-game-berbasis-browser-di-indonesia/

https://youngster.id/headline/various-headline/sportshero-gandeng-indosat-luncurkan-heroplay-platform-game-online-tanpa-unduh/

https://www.reqnews.com/read/leisure/93303/sportshero-berkolaborasi-dengan-indosat-ooredoo-hutchison-meluncurkan-heroplay-platform-game-berbasis-browser-di-indonesia

https://www.majalahict.com/sportshero-berkolaborasi-dengan-indosat-ooredoo-hutchison-luncurkan-heroplay-platform-game-berbasis-browser-di-indonesia/

https://rasinesia.id/sportshero-berkolaborasi-dengan-indosat-ooredoo-hutchison-meluncurkan-heroplay-platform-game-berbasis-browser/

https://lampung.tribunnews.com/bisnis/1199779/gandeng-indosat-ooredoo-hutchison-sportshero-luncurkan-heroplay-platform-game-berbasis-browser

https://arahjatim.com/sportshero-berkolaborasi-dengan-indosat-ooredoo-hutchison-meluncurkan-heroplay-platform-game-berbasis-browser-di-indonesia/

https://id.mashable.com/tech/21375/heroplay-x-indosat-solusi-main-game-aaa-hyper-casual-langsung-dari-browser

https://topviral.id/sportshero-berkolaborasi-dengan-indosat-ooredoo-hutchison-meluncurkan-heroplay-platform-game-berbasis-browser-di-indonesia/

https://www.katakabar.com/berita/baca/sportshero-kolaborasi-dengan-indosat-ooredoo-hutchison-luncurkan-heroplay

https://mureks.co.id/sportshero-dan-indosat-hadirkan-heroplay-solusi-main-game-aaa-hyper-casual-tanpa-unduh

https://tajuk1.id/sportshero-berkolaborasi-dengan-indosat-ooredoo-hutchison-meluncurkan-heroplay-platform-game-berbasis-browser-di-indonesia/

https://technologue.id/heroplay-x-indosat-solusi-main-game-aaa-tanpa-download-aplikasi

https://getconnect

-berkolaborasi-dengan-indosat-ooredoo-hutchison-meluncurkan-heroplay-platform-game-berbasis-browser-di-indonesia/

https://www.star7tv.com/2026/01/15/sportshero-berkolaborasi-dengan-indosat-ooredoo-hutchison-meluncurkan-heroplay-platform-game-berbasis-browser-di-indonesia/

https://hellokepsir.com/newsfeed/cyber/heroplay-x-indosat-solusi-main-game-aaa-hyper-casual-langsung-dari-browser/

https://penakalteng.id/sportshero-berkolaborasi-dengan-indosat-ooredoo-hutchison-meluncurkan-heroplay-platform-game-berbasis-browser-di-indonesia/

https://tangerangmerdeka.co.id/sportshero-berkolaborasi-dengan-indosat-ooredoo-hutchison-meluncurkan-heroplay-platform-game-berbasis-browser-di-indonesia/

https://sulutnews.com/sportshero-berkolaborasi-dengan-indosat-ooredoo-hutchison-meluncurkan-heroplay-platform-game-berbasis-browser-di-indonesia/

https://editorialindonesia.id/2026/01/15/sportshero-berkolaborasi-dengan-indosat-ooredoo-hutchison-meluncurkan-heroplay-platform-game-berbasis-browser-di-indonesia/

https://sindikasiindonesia.id/2026/01/15/sportshero-berkolaborasi-dengan-indosat-ooredoo-hutchison-meluncurkan-heroplay-platform-game-berbasis-browser-di-indonesia/

https://tangerangjasa.com/sportshero-berkolaborasi-dengan-indosat-ooredoo-hutchison-meluncurkan-heroplay-platform-game-berbasis-browser-di-indonesia/

https://cirebonbagus.id/sportshero-berkolaborasi-dengan-indosat-ooredoo-hutchison-meluncurkan-heroplay-platform-game-berbasis-browser-di-indonesia/