SportsHero Expands HeroPlay Offering with Giftery.Pro Distribution Agreement for Vouchers, Gift Cards and e-PINs

SportsHero Limited (‘SportsHero’ or the ‘Company’), an integrated digital gaming and e-Sports business focused in the South East Asia market, is pleased to announce that it has entered into a distribution agreement with Giftery.Pro.

Highlights

·          SportsHero has signed Giftery.Pro as a new voucher supplier for the HeroPlay Global Store, continuing the expansion of its digital goods catalogue, with additional gaming, entertainment and lifestyle brands, price points and regional coverage.

·          SportsHero will gain access to more than 5,000 digital products from over 100 retail and brand partners, including vouchers for globally recognised gaming brands including Xbox, PlayStation, Steam, Riot Games and Google Play.

·          In addition, entertainment and lifestyle branded products such as Netflix, Spotify, Amazon, Uber and Vodafone, will be added to the product catalogue, which takes HeroPlay beyond gaming further increasing HeroPlay’s mainstream appeal.

·          The expanded catalogue provides more reward and prize options for HeroPlay tournaments, promotions and loyalty campaigns, including the successful City Battle competitions that have been running throughout 2026.

·          Revenue will be commission based, with varying margins earned on each voucher sold through HeroPlay. There is no minimum cost or ongoing fees payable by SportsHero.

·          This agreement reinforces SportsHero's strategy to develop HeroPlay into a broader gaming universe incorporating a wide range of digital products, with the aim of increasing repeat visitation and spend per user.